Dynamic Demand Pricing

Price the rush. Fill the lull.

Industry-first dynamic pricing that reacts to weather, time, and demand. Surge premium washes on sunny Saturdays, auto-schedule Tuesday happy hours — the kiosk and your exterior signage update themselves.

Surge

Saturday peak rush

Sun's out, line's long — premium washes bump automatically during peak volume.

Ultimate $20Peak $25
Auto-schedule

Tuesday happy hour

Slow afternoons fill themselves with a recurring scheduled discount.

2:00 PM – 5:00 PM20% OFF
Set it once

Rules, not spreadsheets

Weather triggers

Sunny weekend forecast? Prices step up. Rain coming? Kick off a pre-storm special automatically.

Time & demand rules

Peak-hour surges and slow-day discounts run on schedules you set once — and adjust to live volume.

Guardrails built in

Floor and ceiling prices per package, so automation never embarrasses you.

Digital signage syncing prices
No Ladder Required

The signs change themselves.

Every price change deploys instantly to the kiosk, menu boards, entry signs, and promotional screens — customers always see the right price at the right moment.

  • ✓Kiosk + signage in lockstep — no mismatched prices, ever.
  • ✓Change once, deploy everywhere — including across locations.
  • ✓See the lift — revenue reporting per rule, per daypart.
What You Can Do With It

Eight ways operators use dynamic pricing.

Dynamic pricing is not one trick. It is a rules engine that touches the kiosk, the handheld, the pump and your signs at once. These are the rules we see used most.

Saturday surge

Step premium packages up when the line reaches the street, automatically, and back down when it clears.

Weekday happy hour

A recurring discount for the slow 2 to 5 p.m. window that fills the belt without a coupon.

Weather triggers

A sunny-weekend forecast raises prices; rain coming kicks off a pre-storm special.

Membership nudges

When singles are at peak price, the club looks like the obvious deal. The kiosk says so.

Dual pricing

Cash and card prices side by side so processing costs sit with card-paying customers, not your margin.

Per-site rules

Different rules for the highway site and the neighborhood site, managed from one dashboard.

Floor and ceiling guardrails

Minimum and maximum prices per package so automation never embarrasses you.

Signs that follow

Every change deploys to the kiosk, menu boards and entry signs together. No ladder, no mismatched prices.

Setting It Up

Rules, not spreadsheets. Set it once.

Most operators are running their first rules within the demo.

Step 1

Pick the packages

Choose which washes move and set the floor and ceiling for each.

Step 2

Write the rules

Time of day, day of week, weather and live volume. Start with one surge and one happy hour.

Step 3

Watch the lift

Revenue reporting per rule and per daypart shows what each rule added, so you keep the ones that pay.

FAQ

Car wash dynamic pricing: common questions

What is dynamic pricing for a car wash?

Pricing that changes automatically by time, day, demand or weather, within limits you set. Peak Saturdays carry a premium; slow Tuesday afternoons carry a discount, and the kiosk and signage update together.

Will customers notice and get annoyed?

Prices are always shown clearly at the kiosk and on the signs before the purchase, and guardrails keep the range sensible. Most customers see a happy hour, not a surge, and members never pay per wash at all.

How do the signs stay in sync?

Every price change deploys from the Repoint cloud to the kiosk, menu boards and entry signs at the same moment, so there is never a mismatch between the sign and the screen.

Can I use it to sell more memberships?

Yes. When single-wash prices are at peak, the kiosk presents the unlimited plan as the better deal. Many operators see their best membership days during surge windows.

What is dual pricing?

Showing a cash price and a card price side by side so the processing fee is covered by card-paying customers rather than your margin. It is built in and applies across the kiosk and handheld.

Can I set different rules per location?

Yes. Rules are per site, managed from one dashboard, so a highway tunnel and a neighborhood bay can run different schedules.

Does it work with pay-at-pump?

Yes. Pump prices for washes follow the same rules through Gilbarco and Verifone integration, so the pump, the kiosk and the sign always agree.

How do I know if it is working?

Reporting shows revenue per rule and per daypart compared with the baseline, so you can see what a surge or a happy hour added and adjust.

Your Saturdays are underpriced.

Bring last month's numbers to a 20-minute demo — we'll show you what dynamic pricing would have added.